Studies, brand strategy, advertising, publishing, partnership… the range of the institutional communication manager (also known as “corporate”) is very wide to promote what the company is beyond its products or its commercial activity. Its objective is not to “sell”, but to develop the notoriety of the institution. The corporate communication officer draws up recommendations, implements communication actions in line with the previously defined strategy and assesses these actions. On the program: diversified subjects, both concrete and exploratory: the company's annual report, the promotion of patronage and sponsorship, greeting cards, the redesign of the graphic charter, the definition of the sound identity of the company. , etc. He also follows the budget and schedules. Skills: Writing skills, listening skills Interpersonal skills Team spirit and ability to work in project mode Versatility, dynamism, creativity, spirit of…
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