When embarking on a company acquisition, there are many key factors to consider in order to optimize the success of the takeover. Here, no figures or tangible elements (we have less control 😀 ). We approach the subject of the takeover from the angle of communication (our hobbyhorse). Thus, the objective is to anticipate all the internal and external communication actions, which will contribute to the success of the project. Step by step, let's explore together the communication elements of the takeover! Step 1: Define your desires and above all... project yourself This step consists of defining your desires and the type of company you wish to buy. Obviously, the business takeover project must be carefully considered according to your motivations and your expertise. And of course in relation to a life project! First of all, think about effectuation, another way of approaching entrepreneurship. According to Philippe Silberzahn, the classic entrepreneur...
Communication, this key factor in business recovery
