When embarking on the acquisition of a business, there are many key factors to consider in order to optimize the success of its takeover. Here, no numbers or physical elements (we have less control 😀 ). We approach the subject of recovery from the angle of communication (our hobby). Thus, the objective is to anticipate all internal and external communication actions, which will contribute to the success of the project. Step by step, let's explore together the elements of com recovery! Step 1: Define your desires and above all… project yourself This step consists of defining your desires and the type of company you wish to buy. Of course, the business takeover project must be carefully considered according to his motivations and his expertise. And of course in relation to a life project! First, think about effectuation, another way to approach entrepreneurship. According to Philippe Silberzahn,…
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