The 5 major COM trends in 2020

🇬🇧 Version française Which communicator will you be in 2020? The We Are COM team unveils its top trends for a year placed under the sign of “generous communication”. If you tick all 5 boxes, congratulations: you have every chance of being voted “communicator of the year” by your peers. So in 2020… aim for 20/20 😀 Come on, we share our cheat sheets with you to win you all the best communication awards in France: from the Grands Prix Strategies in Paris to the COM du Sud-Ouest Trophies in Bordeaux, by the way by the Deauville Green Awards. ✅ Trend #1 Me communicating, I will be a surprising narrator I promise to be original from conception to distribution with perfect execution "Our animal species is only what it is because it is told" underlined Michel Foucault. And you know what ? This is also true for brands. When she grabs the...