A corporate site is a must for any company, allowing it to work on its brand image. It aims to highlight the company rather than to sell its products or services. In this article, we offer you our best advice to not miss this great opportunity to communicate! 1. Regularly produce quality content The content you are going to produce must be at the heart of your thinking. For what ? It's simple: it will allow you to improve your natural referencing (SEO) at a lower cost. SEO is therefore an extremely effective way to publicize your business for free, or almost! To do this, you will obviously need a minimum of knowledge on the subject. But more importantly, you will have to be attentive to the quality of your content in text format. This quality criterion – due to the expertise, the writing…
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