The We Are COM team spoke with Jacques Attali 🤗 A famous polytechnician, graduate of the ENA and founder of 4 international institutions (Action against Hunger, EUREKA, the EBRD and Positive Planet), he is the author of more than 1.000 editorials in the magazine L'Express and more than 80 books. He is now an editorialist for the newspaper Les Echos. On the occasion of the publication of his latest book "Histoires des Médias: des signalisations de fumée aux réseaux sociaux, et après", Jacques Attali shares his analyses on the media of yesterday, today and tomorrow. An exceptional meeting of the We Are COM Club to enlighten corporate communicators on the new challenges for advertisers in the face of the constant change in the media ecosystem. We rewind to take a leap... into the future! 🚀slides in French🤓 First of all, Jacques Attali, could you give us your definitions of information, communication and entertainment? Jacques Attali: Information constitutes a fact or an event…
Cross-media stories and advertisers with Jacques Attali
