HR communication by the SNCF team

Because any company exists first and foremost through its employees, it is essential to take special care of them. 🙏 However, supporting them in their doubts and fears is not always an easy task for HR communication. In a world subject to constant change, how can we rethink the salary experience? How to develop a viable human resources strategy over the long term, bringing both meaning and confidence? 🤔 In order to see more clearly, Lucette Charbonné, head of HR communication for the SNCF group, was invited to a Club We Are COM workshop, in order to share her best practices in this area. And for good reason, this global giant in passenger transport and freight logistics had to deal with a railway reform, directly impacting the organization of work, and by extension, the personal organization of the lives of its most...

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