Intensive digitalization, changing uses, democratization of the virtual event and even the advent of the "phygital" phenomenon... Our event communication practices have been turned upside down in recent months, without anyone providing us with instructions. Now is the time for lessons.🤓 What lessons should we learn from this crisis, which is accelerating transformation? How can we rethink events and their balance between real and virtual? What are the best practices for hybrid? The We Are COM team went to benchmark and find answers from two professionals in the sector. Invited to this workshop by the We Are COM Club, Anne-Sophie Berthon (NRJ Group) and Édouard Olivier (Parnasse) enlighten us on the events of tomorrow and highlight the new challenges. So let's shine the spotlight on the events of tomorrow. Engine! 🎬On the program: inventory of inspiration words of pros video replay slides of the presentation inventory of the event number of employees still working from home…
The event according to: what new practices?
