To help you position yourself and ask your boss for a raise, The We Are COM team reveals the salaries of communicators in 2026, thanks to the annual salary study carried out by the recruitment firm Page Group. 🤓 Revelations (or not).
No inflation in the salaries of communicators for the sixth consecutive year, after a series of declines. It should be noted that the professions with dual expertise always earn a bonus. Without forgetting, of course, expertise in artificial intelligence.
Indeed, brands must adapt to new artificial intelligence tools. A true revolution in the way we approach our jobs, AI has now become indispensable.
To steer increasingly cross-functional projects, the Marketing & Communication Departments recruit profiles who demonstrate a high level of vision while maintaining a very operational dimension. There is thus a decompartmentalization of expertise.
The 3 major trends of 2026!
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🤝 Hybrid profiles & human vision : marketing, communication and digital are adapting to technology and new uses, relying on talents capable of juggling data, creativity and customer experience.
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🚀 Influence 3.0 : influence becomes strategic, structured and measurable, driven by experts in communities and high-impact collaborations – Content Strategist, Influence Manager…
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🔥 New professions & agile organizations : hybrid positions are exploding – Influence Manager, Brand Partnership Lead… – and brands are reinventing their teams to blur the lines between media, brand and creators.
Some numbers ?
- 14% of employees only project themselves more than 3 years into their current position.
- More than 1 in 2 candidatesIt is necessary to benefit from a salary increase when changing positions.
The gross annual fixed remuneration grid in K €
| POSITION | 0 to 2 year-olds | 2 to 5 year-olds | 5 to 15 year-olds | Evolution |
|---|---|---|---|---|
| Communication Assistant | 24-28 | 28-32 | 30-36 | Stable |
| Communication Manager | 30-35 | 40-42 | 40-45 | Rise |
| Community manager | 32-36 | 35-45 | 45-70 | Stable |
| Press Relations Officer | 28-32 | 30-40 | 40-50 | Stable |
| SEO Specialist | 30-36 | 35-45 | 45-65 | Rise |
| Influence and Image Manager | 40-50 | 50-60 | 60-80 | Rise |
| Event Manager | 28-34 | 32-38 | 38-45 | Rise |
| Copywriter | 25-30 | 30-35 | 35-45 | Stable |
| Media planner | 32-36 | 30-35 | 40-45 | Stable |
| Communication manager | 55-65 | 50-65 | 60-80 | Stable |
| Communication Director | 70-90 | 90-120 | 120-180 | Stable |
NB: the salaries presented here correspond to the employment market in Île-de-France.
