Image and reputation are not abstract concepts

“It takes 20 years to build a reputation and 5 minutes to destroy it. If you keep this in mind, you will do things differently!”, declared the great Warren Buffet. 🤓 Well, it is precisely with this in mind that Frédéric Fougerat, a key personality in communication, embarked on the adventure of the agency, by founding Tenkan Paris. Drawing on his experience as Communications Director (Altran, Elior, Foncia, etc.), Frédéric Fougerat now puts his expertise at the service of the image and reputation of sensitive personalities. The We Are COM team wanted to know more about this new project. 🚀 Building an image and crisis management, he reveals his new strategy of anticipation and reaction to the era of immediacy. A lesson in reputation, given by the most influential of communicators! 😎 Hello Frédéric, DirCOM for more than 35 years, you gave us your vision...

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