Internal communication and CSR: how to engage around the zero carbon objective?

Zero carbon objective, why? The answer is obvious. ✅ How? This is where things get complicated… 😬 Indeed, how do you get internal staff on board with this major decarbonization issue? How do you personally encourage each employee to adopt the right eco-friendly actions? The We Are COM Club went to take a lesson in engagement from 4 experts in responsible transformation in business: Valérie Sauteret (Europcar), Emmanuel Petit (Matmut), Elodie Citroen (OGIC) and Sophie Jayet (Unilever). 🚀 Zero carbon objective, horizon 2050, here we go! Words from the experts Valérie Sauteret, Director of Communication & Corporate Engagement at Europcar Mobility Group Emmanuel Petit, CSR Director of the Matmut group Élodie Citroen, Director of Communication and CSR at Ogic Sophie Jayet, Director of Communications & Corporate Affairs, CSR, Partnerships, Issue Management at Unilever How is CSR structured in your company? What decarbonization strategies have been implemented?…