Crisis communication: how to stay in control?

Crisis Communication: How to Stay in Control - We Are COM

A bad buzz, a technical incident, a poorly managed public address... A crisis is not an exception; it is a reality that every organization must anticipate. And in these moments of tension, communication becomes a decisive strategic lever. During a We Are COM Club workshop, expert Fabienne Laurenceau, a consultant in strategy and sensitive communication, shares her 20 years of field experience: decision-making processes under pressure, communicators' posture, listening to stakeholders... Everything is covered, without mincing words. A rich exchange to rethink your reflexes in tense situations and strengthen your culture of prevention! 1 – Does the truth exist in a crisis situation? Or should we accept that there are several truths? Does the truth really exist in a crisis situation? The truth, no, truths yes. In crisis management, there are as many truths as there are...

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