Creation of text, photo or video content, automation, data analysis… AI is revolutionizing the daily lives of communicators. But how can it be adopted strategically and effectively?
🎯 The We Are COM Club supports you with tailor-made content and training, combining methodology, inspiring benchmarks and concrete practical applications. Whether you are a novice or an expert, discover how AI can become a powerful lever for more creative, efficient and innovative communications 🚀
AI training 100% communications
Discover AI in COM (1 day)
What are AI tools? How can we use them and integrate them into our daily lives?
From text generation to image generation through automation, take a tour and test the most effective platforms during a discovery day
Master AI tools (2 days)
How to create prompts? What are the best tools for your needs?
Text, image, video, audio… Discover the most effective generative AI with 2 days of training punctuated by exercises and practical applications.
Thinking about your content & writing with AI (1 day)
How to use AI to produce content faster?
From editorial calendars to articles and posts for social media, you will discover how to write tailored “prompts” to produce impactful writing in a limited time.
AI for photo and video (1 day)
How to create custom visuals and videos more easily?
From the overview of tools to the specificities and parameters of the main photo/video AI, you will discover how to integrate AI into your daily audiovisual production.
Advanced practice - level 2 (1 day)
Automation, advanced techniques… How can we go further with AI?
From creating specialized agents to designing workflows and ethical considerations, you will discover how to use AI to personalize and automate your content production.
We Are COM is a registered training organisation (11757024175).
All the training courses presented are available inter or intra-company, in person or remotely.
Our masterclasses AI & communication
🎓 A We Are COM Masterclass is 1.5 hours of inspiration, discussion and reflection to stimulate your communication teams.
A short, dynamic format 100% designed for COM professionals, to be integrated into a team building day or as a strategic opening sequence.
Objective: to gain perspective, discover AI use cases, challenge one's practices… And leave with concrete ideas to develop one's communication strategy.
The AI revolution
A moment to understand the story, operation and challenges de intelligence artificial : vocabulary, actors, uses and ethical questions.
Discover a introduction clear and accessible to equip your teams with the essential basics of AI.
The art of prompting
A time to learn to communicate with AI and transform a raw idea into a relevant result : structure of a good prompt, examples and inspiring cases.
Find out how to win in efficiency and Creativity thanks to the mastery of the prompt.
AI: Use Cases
An exploration of the concrete uses of AI in communication: text, image, audio and video, with examples of prompts and tested tools.
Discover practical cases transposable to boost your content and campaigns.
GEO & Research
A look at the future of online search: how AI disrupts engines and changes brand visibility.
Discover Generative Engine Optimization (GEO) and the levers to strengthen your reputation.
Our AI content for communicators
Their communicators have taken the AI turn
with We Are COM
