Top 6 tools for an effective communication plan
Designing a communications plan requires both creativity and rigor. And in a competitive world, communications professionals are…
tips
Communication plan: 3 steps for targeting with maximum impact
To succeed in your communication plan, it is essential to define the audience for your actions – and to ensure its targeting. Establish a…
Do you know the We Are COM brief generator?
We Are COM, the accelerator for communicators in France, adds a new tool to your toolkit: the brief generator to make everyday life easier…
Creativity: what methods to remain efficient?
Didn't the great Albert Einstein say “creativity is intelligence having fun”? 😜 Staying creative means staying inspired, being able to…
Digital communication: choosing the best security for your website
When we think of digital communication, we think of social networks, newsletters, influence marketing. And we sometimes forget its first digital showcase: its website…
Behind the scenes of naming: the golden rules
The name being the basis of all your communication, it therefore requires special attention. 🎯 He is being asked to reconcile more and more...
How can brands make their voice heard with the podcast?
Connected 🔌: the word defines us so well. Wherever we are, we can control what we listen to and the vast majority ...
Good gifts: the ideal brief guide for your promotional items
Do you know ? communicating through promotional items means investing in the 3rd most popular medium for the French * 🤓 Whether it's developing ...
How to properly build your digital strategy?
Today, digital communication is essential to develop a commercial activity, a business. As you know, it brings together all the marketing techniques ...
Influence campaigns: what legal framework?
💥 Influence: Instagram, Tiktok, Twitch… Government awareness campaigns promoting the biggest luxury brands, content creators…
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