Unusual: the surprising origins of communication jargon
Spoiler alert: the words of the communication were not wisely decided around a well-crafted brainstorming session. 🤓 Behind a serious concept,…
Decryption
Psychology: The Hidden Powers of Colors
Do you know the power of colors? 🌈 Charged with emotion, they influence our perceptions and therefore our decisions. Brands have understood this well...
Storytelling: how to build a brand image?
Brands that stand out are those that have a real personality and know how to tell their story! 📖 Between founding myths and contemporary issues,…
Grévin Museum: How to juggle tradition and modernity?
For over 140 years, the Musée Grévin has been thrilling young and old alike to the rhythm of current events. 🤩 How to remain a place…
The magic words of communication
Abracadabra! 🪄 What if copywriting were a magic art? How to captivate, surprise, and persuade your readers in just a few words?
The art of community management, explained by your cat!
Yes, thinking like your cat can make you a better community manager! Strategy, patience and interaction… Your little pet…
Cultural Patronage: Matmut for the arts
André Maurois, a French novelist, told us: "Art is an effort to create, alongside the real world, a more human world." But…
Horoscope 2025: what will be your challenge as a communicator?
For each zodiac sign a challenge, and for each challenge, an astral solution! Communicators, what will be your big challenges for the year 2025…
Cnaf: public communication in transition
Do you know the Cnaf? Of course, but maybe under another name! 🤓 It is the public institution that manages the 101 CAFs, present…
E-mailing: the 7 mistakes to avoid from your strategies
At We Are COM, we are convinced that e-mailing is like coffee! Too bland, it puts you to sleep, too strong, it annoys you. 😉 In…
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