Innovation

Live video: fashion or groundswell?

Take a series of technological innovations (such as smartphones), add advances in infrastructure (such as fiber optic or 4G), complete with a good…

The 10 Commandments of Social Media Engagement

Oh ! 99% of social media posts generate very little engagement. The good news is that this problem can be fixed. The commitment, ...

Towards an uberization of Press Relations?

The upheavals in Press Relations linked to the emergence of social networks have gradually changed the modes of expression and communication between attachés of…

Instagram, a new playground for brands

With more than 700 million users in 2017, Instagram is in the top tier of the most populous social networks, ahead of Google+, Pinterest, etc.

Google Panda: the webmaster's best enemy?

Here's a little reminder that never hurts 🙂 Since 2011, Google has inducted Mr. Google Panda in France. This algorithm allows ...

Innovation: immersion in virtual reality

45% of French consumers (48% worldwide) are ready to use a virtual reality headset to discover products not available in…

Web trends in 2016

The web design will be mini-minimalist For this new year, the site at the top of the trends will be refined, sober and will love geometric shapes;…

Psycho: the foot-in-the-door 2.0

The foot-in-the-door is an influence technique which consists of proposing an inexpensive first request to a person and then proposing a second ...

Tips for making a video with a smartphone

How to become the Spielberg of the internal COM? Whether you dream of it or have to, here are some tips to achieve…

Me, Brand and Social Media

How can social media be a lever for brands, such as serving consumers? Basically, there is nothing new ...

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