The art of public speaking: 5 keys to avoid making mistakes!
Ah, public speaking… A divisive exercise! For some, it’s second nature; for others, a real nightmare worthy of a…
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The 10 Commandments of the Catchy Phrase
Have you ever had one of your readers yawn wildly at the first sentence of your introduction? No? Maybe it's because they're…
Cnaf: public communication in transition
Do you know the Cnaf? Of course, but maybe under another name! 🤓 It is the public institution that manages the 101 CAFs, present…
E-mailing: the 7 mistakes to avoid from your strategies
At We Are COM, we are convinced that e-mailing is like coffee! Too bland, it puts you to sleep, too strong, it annoys you. 😉 In…
Top 8 of the most… scary Halloween ads!
Halloween isn't just a holiday for kids looking for candy 🍬 It's also become a must-see time for brands, which…
Essential tools for brand development
Branding has become a fundamental pillar of contemporary marketing. Research indicates that consumers have increased trust in companies that…
Crisis COM: 7 traps to absolutely avoid
A crisis approaching? Don’t panic! ❌ The We Are COM team is here to remind you of the 7…
Social networks: 10 points to check before publishing
Are you about to press the “post” button? Stop right there! One last check could save you from disaster! On…
TOP 5 essential documentaries for communicators
Want to dive into the world of communication and marketing like never before? The We Are COM team takes you into the…
Bolloré Group: digital technology at the service of humanity
In a world where digital technology is constantly redefining the uses and codes of communication, and more generally of relationships...