International call for tenders in communications: the strategic roadmap
Launching an international call for tenders in communications is a complex process. You are about to dive into a global reservoir of creativity and expertise,…
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Generative AI for your brand photos and videos: tools and use cases
In a world where visual content reigns supreme, generative AI opens a fascinating new chapter for communications professionals 🤯…
Employer brand: the keys to attractiveness
How to stand out in promoting your brand (employer and not only) in order to attract, recruit and retain the best talent? What…
ENGIE Solutions: all allies in decarbonization
“It seems to me that the challenge of tomorrow is and will remain people” proclaims Anne Rochon, Communications Director of ENGIE Solutions and member of the Club…
Speechwriting: communication for managers
Communicators, you know how to express yourself on behalf of your organization. But do you know how to speak out on behalf of its leaders? How to build the…
Sporting event: Visibility to-do list
What steps should be taken to guarantee the visibility of a brand during a sporting event? On the occasion of the Olympic Games…
Eco-design, a responsible communication approach
Did you know that the ecological impact of digital technologies now surpasses that of civil aviation? Indeed, in France alone, the digital sector is…
The 2024 learning expedition of the We Are COM Club: Direction Bercy!
Yes, the We Are COM Club returns for the second edition of its Learning Expedition! This time, direction Bercy and the 13th arrondissement of…
Panzani: useful and pleasant communication
To eat yes, but always with a smile, that’s Panzani’s ambition. The French leader in pastas and sauces is committed to the transition…
Internal newsletters: the recipe for engaging communication
47%. This is the difference in performance observed in companies that have very effective internal communications*. And it's no surprise...
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