10 tips for a perfect brief Writing a brief is a tedious exercise for advertisers, even if you can be guided by using the brief generator in Marketing…
Towards an uberization of Press Relations? The upheavals in Press Relations linked to the emergence of social networks have gradually changed the modes of expression and communication between attachés of…
Practice ethics in communication Ethics in communication has two facets, according to our friend Max Weber: that of conviction and that of responsibility. Both range from ...
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