Training – Mastering AI communication tools – 2 days

Transform your communication strategy with AI 

1 euros – 920 days – Face-to-face or remote

AI is redefining the boundaries of communication, providing unprecedented creative and strategic possibilities.

Our training, specially designed by and for communicators, will allow you to master the tools in 2 days.

You will discover how generative AI can transform your creation of textual, visual, audio and video content. This hands-on learning experience will allow you to write optimized prompts and incorporate AI into your daily communications strategy.

2-day training to master AI in communication with We Are COM

Who Should Attend ? 🤓

Who is it for? Are you a communicator already in business and want to discover the potential of AI? This training is for you!
Prerequisites: None… Come as you are (with your computer!)

The objectives of the training 🚀

  1. Take ownership of the challenges and possibilities offered by AI in business communication
  2. Master writing prompts for the main generative AI tools text/photos/videos/audio
  3. Optimize your use of AI in your communication process

Next dates Thursday 15 and Friday 16 January 2026, Thursday 4 and Friday 5 June 2026, Thursday 8 and Friday 9 October 2026
subject to a sufficient number of participants

We Are COM training courses are also available in-house for groups of 4 or more participants.

Location : Face-to-face – Paris intramuros. Also available by videoconference

Level : Beginner, Intermediate

Reference : FWAC-014

Duration : 2 days (14 hours)

Price: 1 euros excluding tax  -15% for members of the Club We Are COM12

without engagement

The program for this in-depth AI training 🗓 (Updated 2026)

  • A Fast-Track History of AI, from Alan Turing to ChatGPT
  • Understand the technological advances behind AI
  • The main AI players in the world
  • The challenges of AI in business
  • French / European / global regulations
  • Copyright and AI
  • Moment of inspiration: the first uses of growing collaboration
  • Overview of solutions (ChatGPT / Copilot, Gemini, Le Chat, etc.)
  • The keys to prompting on text generative AI
  • Brainstorming and planning with AI
  • Content generation with AI for your blog, social media, intranet
  • Content optimization with AI
  • Manage tone and style with AI

Practical case example: design an editorial calendar and create 2 linked contents for your brand

  • Overview of solutions (ChatGPT, Google Gemini, Midjourney, Adobe Firefly, Recraft, etc.)
  • The keys to prompting on photo generative AI
  • Generate illustrations or photos with AI
  • Edit existing visuals with AI

Practical case example: generate 1 visual based on a specific request and create a visual to illustrate previously created content

  • The keys to prompting on visual generative AI
  • Video AI in the style of "avatars" (Heygen, Synthesia)
  • “Illustration” style video AIs (Fliki, OpusClip, etc.)
  • AI for video in the "cinema" style (Sora, Google Veo, RunwayML, etc.)
  • Focus on video solutions to save time
  • AI for audio: from subtitling to translation (ElevenLabs, etc.)
  • Create your own music using AI tools (Suno)

Practical case example: create a video based on previously generated content

  • AI and office automation (Google Workspace, Copilot, etc.)
  • Summarize and Benchmark with AI
  • Translate and transcribe with AI
  • Learn with AI
  • Automate with AI (GPTs, Zapier, etc.)
  • Communicator's toolbox
  • Sources to follow

Why train in artificial intelligence with We Are COM 🚀

Training designed BY communicators, FOR communicators

We Are COM is a club of communication professionals passionate about their profession, always on the lookout for innovation.

Our trainers are expert communicators in activity, having proven themselves in business and in training organizations.

We Are COM trainer for internal communication training
Face-to-face or remote training for internal communication at We Are COM

Privileged exchanges, face-to-face or remotely

Our training courses are accessible on site, in Paris (intramuros) or remotely (videoconference).

We guarantee a small group of participants to facilitate discussions throughout the day.

More than 3400 people trained

Since 2020, the We Are COM Club has been supporting communicators in their skills development.

The Communication Departments of large companies trust us for the training of their teams.

Group of learners during an internal communication training by We Are COM
In 5 minutes flat

F.A.Q.

We Are COM training can be supported by your management or your training department.

We Are COM has the Training Organization approval No. 11757024175 ✅ Talk to your HR about it! 

We can also offer you QUALIOPI financing, thanks to our partner Business+Formation.

As a member of the Club We Are COM, you benefit from a 15% reduction on the price of your training.

We also offer this training in-house, for groups of 4 or more participants.

You can request a quote by clicking on the “I request a quote” buttons on this page.

Do not hesitate to call us at 09 81 85 47 78 for any questions or specific requests.

Our trainers are business experts, members of the We Are COM collective. They have been sharing their knowledge and best practices for several years, always keeping their practical vision of active communicators.

This training is aimed at all communicators who want to discover the different uses of AI in communication and get their hands dirty! This 2-day training allows you to see the theory of “the art of prompting” AND to test a set of varied solutions. 

If you already use AI on a daily basis or have completed our one-day training course, we recommend you explore... our new advanced training course (level 2), over one day.

The “Mastering AI Tools in Communication” training course takes place over two days to provide a more in-depth look at some of the leading AI solutions. You'll also have time to test a wider range of tools, from written to audio to video, for yourself through practical case studies. 

Our “AI in the Service of Communication” training allows you to discover the panorama of solutions, to discover the key elements of prompt on the main tools, in 1 day with group exercises.

This training is delivered in a hybrid format (unless specifically contraindicated) with:

  • a physical location within the city limits of Paris
  • a TEAMS video conference

The training sessions start at 9:30 am and end at 17:45 pm. 

This training requires a computer (work or personal) to test prompting techniques together. Please ensure you have access to at least one of these generative AI tools on your machine: ChatGPT, Microsoft Copilot, Google Gemini, Mistral AI, Claude AI, or Grok. Otherwise, use a personal PC.

Any questions?
The We Are COM team answers you 😎

In summary...

1 920 euros

2 days (14h)

Face-to-face or remotely

Intra format or inter-company

without engagement

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