Training – Crisis communication

Anticipate, understand and (re)act in the best possible way in the event of a crisis

Crisis communication training by We Are COM

Crises tend to strike when you least expect them, but that doesn't mean you can't prepare for them. In a crisis, how you communicate with the media – quickly, and over time – is key. 

The objective of this We Are COM training is to enable you to identify the impact of a crisis on your organization and the measures to be taken to mitigate its effects. This training day will put you at the heart of the action thanks to a simulation exercise supervised by an expert in crisis communication.

From the identification of risks to the roles of leaders, via social media and tools for monitoring your actions, you will have the opportunity to discover the most effective mechanisms and systems for dealing with the crisis and will share your problems with course of practice sequences.

next Date : Thursday, November 28, 2024
subject to a sufficient number of participants

Location : Face-to-face – Paris. Also available by videoconference

LevelBeginner, Intermediate and Confirmed curious

Reference : FWAC-010

Duration : 1 day (7 hours)

Price: 960 euros before tax  -15% for members of the Club We Are COM

Option: training accessible in-company here from 5 participants from the same company

Who Should Attend ? 🤓

Who is it for? Are you a communicator already in business and need to be mobilized for crisis communication? This training is for you! 
Prerequisites: None…come as you are.

The objectives of the training 🚀

  1. Identify the different types of crises and their aspects
  2. Design crisis management processes aimed at mitigating potential crises in their organization
  3. Monitor risks and act in a timely manner
  4. Assess and prioritize teams/projects/processes involved in crisis communication management.
  5. Analyze, interpret and share the results obtained by the management of crisis communication

The training program 🗓

  • The definition of a communication crisis
  • The different types of crisis
  • The key aspects of crises
  • The timing and evolution of a communication crisis
  • The crisis in the digital age
  • Map crisis risks
  • Set up a monitoring and follow-up system
  • Identify key people internally and externally
  • Define crisis management scenarios (and set up crisis management exercises)
  • Practical case: common thread
  • The role of the crisis unit
  • Defining messages and working together
  • Getting informed and informed: questions / answers
  • Crisis communication tools and techniques
  • Focus on… PR in times of crisis
  • Practical case: common thread
  • Analyze the causes of the crisis and the response provided
  • Assess the impact of the crisis
  • Communicating “normally”: managing the post-crisis time
  • Continuing the watch after the crisis
  • Practical case: common thread
  • The communicator's toolbox
  • Sources to follow

Financing solutions 💶

We Are COM has training organization approval N ° 11922338492 ✅ Talk to your HR about it! 

In summary...

1 day (7h)

Face-to-face and remotely

Inter-company training

QUALIOPI training

without engagement

These trainings may also interest you 👀

PR and influence training
Press relations & influence
We are com training communication plan
Communication plans

In the meantime, the We Are COM team offers you 📚

Share This