Training – Editorial Strategy

Build and manage an effective and coherent content strategy

960 euros – 1 day – Face-to-face or remotely

In an ecosystem saturated with content, structuring your editorial strategy is a key lever for emerging and engaging your audiences. More than just a publication plan, it ensures consistent messaging, alignment with communication objectives, and content performance across all channels.

The objective of this We Are COM training is to give you the keys to designing, managing and optimizing an effective editorial strategy through various practical exercises.

We Are COM Editorial Strategy Training

Who Should Attend ? 🤓

Who is concerned? Are you a communicator already working in a news department and looking to update your practices? This training is for you!
Prerequisites: None…come as you are.

The objectives of the training 🚀

  1. Validate and strengthen your editorial practices
  2. Develop and optimize your editorial management methods
  3. Measure and adjust the impact of editorial content

Next dates Tuesday, March 24, 2026; Thursday, June 4, 2026; Friday, October 2, 2026
subject to a sufficient number of participants

We Are COM training courses are also available in-house for groups of 4 or more participants.

Location : In-person – Paris city limits.

Level : Beginner, Intermediate and Confirmed curious

Reference : FWAC-016

Duration : 1 day (7 hours)

Price: 960 euros before tax  -15% for members of the Club We Are COM

In a few clicks

The program for this training on editorial strategy 🗓

  • Building your editorial strategy based on your communication objectives
  • Position your different channels correctly.
  • Establishing effective governance: the role of the content manager, leading the editorial committee
  • Develop a shared editorial schedule

Subgroup exercise

  • Integrate AI tools to save time
  • Maintaining editorial consistency despite the diversity of interlocutors and formats

Subgroup exercise

  • Define relevant editorial KPIs
  • Adjust editorial strategy based on data
  • Save time in monitoring thanks to existing tools

Subgroup exercise

Why train in editorial strategy with We Are COM 🚀

Training designed BY communicators, FOR communicators

We Are COM is a club of communication professionals passionate about their profession, always on the lookout for innovation.

Our trainers are expert communicators in activity, having proven themselves in business and in training organizations.

We Are COM trainer for internal communication training
Face-to-face or remote training for internal communication at We Are COM

Privileged exchanges, face-to-face or remotely

Our training courses are accessible on site, in Paris (intramuros) or remotely (videoconference).

We guarantee a small group of participants to facilitate discussions throughout the day.

More than 3400 people trained

Since 2020, the We Are COM Club has been supporting communicators in their skills development.

The Communication Departments of large companies trust us for the training of their teams.

Group of learners during an internal communication training by We Are COM
without engagement

F.A.Q.

We Are COM training can be supported by your management or your training department.

We Are COM has training organization approval N ° 11922338492 ✅ Talk about it with your HR! 

We can also offer you QUALIOPI financing, thanks to our partner Business+Formation.

As a member of the Club We Are COM, you benefit from a 15% reduction on the price of your training.

We also offer this training in-house, for groups of 4 or more participants.

You can request a quote by clicking on the “I request a quote” buttons on this page.

Do not hesitate to call us at 09 81 85 47 78 for any questions or specific requests.

Our trainers are business experts, members of the We Are COM collective. They have been sharing their knowledge and best practices for several years, always keeping their practical vision of active communicators.

This training is aimed at all communicators who wish to discover how to optimize their content production and update their editorial practices.

This training is offered in person only and is open to all companies. The training takes place within Paris (address provided in your agreement and invitation or upon request).

The training sessions start at 9:30 am and end at 17:45 pm. 

This training requires a computer (professional or personal).

Any questions?
The We Are COM team answers you 😎

In summary...

960 Euros

1 day (7h)

In person

Inter or intra company

These trainings may also interest you 👀

We are com training communication plan
From brief to COM plan
KPI - Communication training by We Are COM
Managing the performance and impact of your communication

In the meantime, the We Are COM team offers you 📚

Share This