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960 euros – 1 day – Face-to-face or remotely
Social media has become the beating heart of brand communication. But in an era of content saturation, new formats, and the massive arrival of AI, how can brands stay on course, drive performance, and remain relevant?
This one-day training course is designed for communications professionals and social media managers who want to deepen their understanding of platforms, trends, and tools. You will learn how to build a coherent social media strategy, monitor your performance, and leverage data to optimize your online presence.











Who is the game for? Community Manager, Social media manager
Prerequisites: Experience in social media management. Please bring your own computer.
Next dates : Wednesday, March 18, 2026, Wednesday, October 28, 2026
subject to a sufficient number of participants
We Are COM training courses are also available in-house for groups of 4 or more participants.
Location Hybrid (In-person – Paris and videoconference)
Level : Intermediate
Reference : FWAC-022
Duration : 1 day (7 hours)
Price: 960 euros before tax -15% for members of the Club We Are COM
We Are COM is a club of communication professionals passionate about their profession.
Our trainers are expert communicators in activity, having proven themselves in business and in training organizations.
Our training courses are accessible on site, in Paris (intramuros) or remotely (videoconference).
We guarantee a small group of participants to facilitate discussions throughout the day.
Since 2020, the We Are COM Club has been supporting communicators in their skills development.
The Communication Departments of large companies trust us for the training of their teams.
We Are COM training can be supported by your management or your training department.
We Are COM has training organization approval N ° 11922338492 ✅ Talk about it with your HR!
As a member of the Club We Are COM, you benefit from a 15% reduction on the price of your training.
We also offer bespoke training. Do not hesitate to call 09 81 85 47 78 for any specific requests.
Our trainers are business experts, members of the We Are COM collective. They have been sharing their knowledge and best practices for several years, always keeping their practical vision of active communicators.
This training is aimed at community managers, social media managers, or any communicator with "social media" responsibilities who wants to optimize their content production for greater efficiency and impact.
This training is delivered in a hybrid format (unless specifically contraindicated) with:
The training sessions start at 9:30 am and end at 17:45 pm.
This training requires a computer (professional or personal).
960 Euros
1 day (7h)
Face-to-face or remotely
Inter-company training
