S
- scroll
- Scoop
- Scoring
- Copyeditor
- segmentation
- Semiology
- Series
- Root server
- Press service
- Site
- Collaborative information site
- Site-centric (site side)
- Mirror site
- Slogan
- Survey
- Subtitle
- spam
- spindoctor
- Sponsor
- Sponsoring
- Spot
- Media strategy
- Streaming
- Extra charge
- Support
- Subtitle
- Communication strategy
- Information System (IS)
- Second screen
- Skeuomorphism
- Social commerce
- Storytelling
- Street marketing
- social selling
- Store-to-web
- Corporate website
- Story