Press Relations Archives - We Are COM, the accelerator for communicators

Fighting disinformation: our attack plans

The situation is critical. 🤖 In the era of all-powerful social media and the great advent of generative AI, misinformation is rife, the…

In the shoes of a press officer: a job of trust and demand

You thought you knew everything about being a press officer? Glamorous events, parties and glitz, social gatherings and smiles...

Press Relations: What do journalists expect from communicators?

How do newsrooms work? What reflexes should you adopt to effectively capture the attention of journalists? How can you build a lasting relationship with…

The renewal of press relations

How to regularly mobilize journalists and give voice to the company's various topics (partnerships, commercial offers, brand commitments, etc.), nationally but also...

Public relations trends for 2024

The field of communication and public relations has undergone significant development in recent years, influenced by societal demands and...

The professions of events and press relations – episode #19

The We Are COM X ISCOM communication mini-fairs show you the daily life of communicators. This time, let's explore the worlds of press relations and...

Press relations: how does the Mutualité Française put social protection at the heart of the debates?

Did you know that the Mutualité Française protects more than 35 million French people? And maybe you too. Its national federation has nearly 500…

Image and reputation are not abstract concepts

“It takes 20 years to build a reputation and 5 minutes to destroy it. If you keep that in mind, you will make the…

The professions of press relations and influence – episode #17

The We Are COM X ISCOM communication mini-fairs show you the daily life of communicators. Let's go for an overview of Press Relations and...

PR: journalists and communicators, a lasting relationship?

The press and communication are two inseparable sectors, yet the relationships between their actors are not always obvious. Between lack of understanding...

Press relations