The art of community management, explained by your cat!
Yes, thinking like your cat can make you a better community manager! Strategy, patience and interaction… Your little pet…
social media
Threads, Bluesky, Mastodon… Alternatives to X
Since its tumultuous beginnings under its new ownership, X (formerly Twitter) has seen its popularity among brands crumble. Between the…
Should we leave X? Brands face the Elon Musk dilemma
Since Elon Musk took control in October 2022, the platform formerly known as Twitter – and now renamed…
TikTok, the king of engagement in B2B and B2C
TikTok is now a must-have for boosting engagement, both in B2B and B2C. However, brands must overcome several challenges on this platform…
Social networks: 10 points to check before publishing
Are you about to press the “post” button? Stop right there! One last check could save you from disaster! On…
At the heart of trends: new developments in social media
Communicators, on your marks! Whether you're relaxing or at the office, new social media trends don't wait. TikTok continues to…
Best practices for Company Pages on LinkedIn
A key social media for 91% of decision-makers and 81% of job seekers, LinkedIn represents THE most powerful professional network in France…
Facebook Ads: tips and strategies to reach your target
With its global reach, precise targeting capabilities, and ability to drive meaningful engagement, Facebook Ads offers businesses of all...
The professions of social media management – episode #23
The We Are COM X ISCOM communication mini-fairs show you the daily life of communicators. In this episode 23, an overview of the social professions...
Video, the essential communication channel
3, 2, 1… ACTION! 🎬 Warning: this reading will not make you the new Steven Spielberg but it will be of great benefit to you ...
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