TOP responsible communication books Do you know who said, "You cannot escape tomorrow's responsibility by evading today's"? It is…
Committed communication, Matmut's raison d'être Peter Drucker said, “An organization exists to enable ordinary people to do extraordinary things. So what...
Brand stories: behind the scenes of successful brands Brand stories mingle with great history. Their roots, their origins, their successes and even their missteps are not insignificant….
Societal activism: choice or duty of companies? Pronounced for the first time in the National Assembly in February 2021, the term “woke” from which the whole of “Woke culture” is derived has become embedded in…
Hépar: the recipe for uninhibited brand communication Because communication conveys a good mood, because some campaigns have the particularity of making us smile. 😋 And because in...