Content Strategy Archives - Page 2 of 5 - We Are COM, the accelerator for communicators

The 10 Commandments of the Catchy Phrase

Have you ever had one of your readers yawn wildly at the first sentence of your introduction? No? Maybe it's because they're…

TOP 5 copywriting methods

Triggering engagement and converting readers into customers? This is the goal of all copywriters! How do these rhetoric professionals…

Content factory: the new organizations of communication departments

How can we pool resources across the entire company for greater consistency and impact? To respond to this issue, many directions…

Best practices for Company Pages on LinkedIn

A key social media for 91% of decision-makers and 81% of job seekers, LinkedIn represents THE most powerful professional network in France…

Trust and sympathy, COM according to MVola

Liana Ramiandrisoa is convinced: “brand communication aims to establish consumer trust and sympathy for the brand, beyond…

Innovation and creativity at the service of the AGPM Group

“Never forget to create and innovate, whatever the subject or field,” rightly reminds us Anaïs Guthleben, Deputy Communications Director at AGPM Group….

Speechwriting: communication for managers

Communicators, you know how to express yourself on behalf of your organization. But do you know how to speak out on behalf of its leaders? How to build the…

Internal newsletters: the recipe for engaging communication

47%. This is the difference in performance observed in companies that have very effective internal communications*. And it's no surprise...

The podcast, a new must-have for COM'?

With more than 40% of French people being seduced by this audio format each month, the podcast has become a comfortable part of our lives, we…

Photography: controlling your image means controlling your sympathy capital

MARMOSHOT! You can smile, because the We Are COM Club will make you a true professional in corporate photography. Portrait of…

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