What are the words of communication in 2023?
Communication is the art of adaptation. The communicator knows it, it is by constantly adapting to society that his messages manage to take…
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Video, the essential communication channel
3, 2, 1… ACTION! 🎬 Warning: this reading will not make you the new Steven Spielberg but it will be of great benefit to you ...
€ 1 invested in Product Communication € 7,85 in GDP
In France, 1 euro invested in media advertising generates 7,85 euros of Gross Domestic Product (GDP), according to the firm Deloitte. Communication is indeed a ...
A good COM is a COM of evidence
🚆 Tchou tchou… The train heading below the SNCF communication strategy will enter the station. Follow the We team ...
Writing, essential for communicators
🇬🇧 Version Française Who says communication says writing! Writing is at the heart of our profession, that's why the We Are COM team went to find Mathilde ...
The 10 SEO commands to stop making mistakes
On the web, everyone is looking to gain visibility. 👀 For this, everyone tries to work their SEO as best they can ...
The following event in 8 good practices
We have been struck by an unprecedented crisis, that of the Covid-19. Events are one of the hard hit sectors. At first flabbergasted, the professionals ...
We do not improvise in PR!
The job of Press Relations requires the use of very specific techniques. The Press Relations Consultant is also an increasingly recognized player ...
Communicating with the semio is better!
🇬🇧 Version Française After a real Masterclass at Club We Are COM and our article #1 “Semiology, essential to communication! ", on the…
Guest scheduler: spotlight on this shadowy profession that shines the spotlight on others 🔦
Programming, do you know? We've all had to look for the perfect guest for an event or to produce content someday. And it can ...
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