Committed communication, Matmut's raison d'être
Peter Drucker said, “An organization exists to enable ordinary people to do extraordinary things. So what...
logo
How to make a logo yourself on the Internet?
How to create a logo yourself? What is the instruction ? Whether it's an emblem for a boutique or a design for a…
"Proximity is a profession" proclaims the La Poste group
🚀 On the occasion of the launch of the new “La Poste Groupe” brand identity, the We Are COM team questioned Marie-Aude Dubanchet, Director…
Reincarnating Brand Design
Because every communicator is fundamentally an artist, craftsman of the message and creator of meaning. 🙌 Because aesthetics are never far from creativity ...
The lion adapts to its territory
What ? Peugeot, the French automotive giant has changed its logo? 🦁 It didn't take more to create a buzz and intrigue ...
Com'1 Monday - Season 1, Episode 11
April 1, 2018 COM'1 Monday is a summary of last week's COM news, to share in a team meeting 👱🏻♀️🧔🏾 or…
Top corporate campaigns for spring 2018
“Good advertisers want consumers to say 'it's a great product' rather than 'it's great advertising'” said Léo Burnett. At We Are…
Com'1 Monday - Season 1, Episode 3
February 4, 2018 COM'1 Monday is a summary of last week's COM news, to share in a team meeting 👱🏻♀️🧔🏾 or…
OUI.sncf: when Voyages-sncf.com becomes a relational brand
Voyages-sncf.com becomes what? When a French juggernaut changes its name, the We Are COM Team rushes to get behind the scenes. François Bitouzet, Director ...
Game of Thrones in 4 brand identity lessons
Game of Thrones is a source of inspiration for communicators. The family coat of arms was the very first registered trademarks. Here are 4 brand identity lessons at ...