naming Archives - We Are COM, communicators club

Brand name: how to succeed with your naming?

Didn't the advertising executive Claude C. Hopkins say: "A good name is an advertisement in itself"? How to find the best name...

💡 Where and how are the most impactful creative concepts born? How to put the power of aesthetics at the service of the originality of the message…

For several years, I have insisted on the lack of objective criteria for assessing brand names. Once marginal, the name has now become a vector…

Let's first recall the obvious, brand creation cannot be improvised. It's not a job you can get into...

The name being the basis of all your communication, it therefore requires special attention. 🎯 He is being asked to reconcile more and more...

Did you like the first episode of "Brands and Music - M & M's" on the association of artists with brands. We offer you…

Naming - or naming in French - enters the city and re-dresses our monuments. To complete the budget for the renovation of the Palais ...