CSR Archives - We Are COM, the accelerator for communicators

B Corp certification: should it really be used as a PR tool?

Let's not kid ourselves, the little "B" inside a circle has become one of the most coveted logos on the shelves…

Top campaigns that have changed mindsets

“I won’t change the world, but I’ll make those who succeed think,” declared the American rapper Tupac. 😎 As you can see…

Sponsorship, from the sports field to the social sphere with Africa Global Logistics

Sports sponsorship is no longer just about a logo on a jersey. ⚽️ That's certainly the belief of Africa Global Logistics….

Orange's approach to consistency: commit before you communicate

In a world saturated with rhetoric, where every statement impacts a brand's credibility, how can you make a strong and lasting impact? 🎯 For Orange…

COM Meetings: Calendar of Commitment Days

COM meeting: the calendar of committed chestnut trees

Every year, the calendar is full of world days, some more inspiring than others… Yet, some of them could become real editorial playgrounds…

Digital accessibility: from the regulatory framework to best practices

Did you know? Less than 10% of websites were accessible to users with disabilities in 2024… 😬 Yes, brands…

The Green Communicator's 10 Tips

Responsible communication is great, but do we all apply our pretty words to our everyday actions? Not sure... 🤓 We're not throwing you away...

From storytelling to storyproving: what the 10th edition of Communicator reveals

To celebrate the release of the 10th edition of Communicator, we invite you to discover the communicators behind this reference work. Today, we take a look…

CSR: mobilizing stakeholders with SPIE France

Didn't Lincoln say, "You cannot escape the responsibility of tomorrow by evading the responsibility of today"? At the heart of the issues of…

Iberdrola France: awareness-raising communication

You don't know the latest? 🤓 The We Are COM team went to meet Élodie Calmels, Director of Communication…

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