Embodiment, information, influence: the new codes of LinkedIn
With more than 30 million members in France, LinkedIn has become a key player in the professional ecosystem. Behind the posts, hashtags, and…
social media
Threads, Bluesky, Mastodon… Alternatives to X
Since its tumultuous beginnings under its new ownership, X (formerly Twitter) has seen its popularity among brands crumble. Between the…
Should we leave X? Brands face the Elon Musk dilemma
Since Elon Musk took control in October 2022, the platform formerly known as Twitter – and now renamed…
How to launch your brand on TikTok?
🎥 1 billion videos viewed every day, 48 minutes of daily airtime, international presence in over 150 countries……
Cross-media stories and advertisers with Jacques Attali
The We Are COM team exchanged with Jacques Attali 🤗 Famous polytechnician, enarque and founder of 4 international institutions (Action against hunger, EUREKA, the…
Tips from ⚡️FlashTweet⚡️!
⏰ ⏰ Beep Beep. Beep beep. It's 5 o'clock, Paris is waking up… and so is the FlashTweet! Two and a half hours later, when some go out ...
Volvo: relational communication is having a real conversation
Instagram, Twitter, Facebook, LinkedIn: 4 social networks for a presence of choice! If Volvo Car France multiplies the editorial lines according to the channels with a tone…
Internal communication for and by employees
At a time when messages are multiplying on distribution channels, our productions are increasingly faced with competition. In…
“The challenge of financial communication is to tell a story”
Corporate communication is now perhaps the ability to tell a story, "storytelling", and above all to prove how the company is useful to the world around it and can create financial and extra-financial value. .
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