Crisis COM: how to stay calm when faced with online criticism?
Ding! 🔔 You just received a negative review, you are the victim of an online criticism? Instead of rushing to…
Social media
Social networks: 10 points to check before publishing
Are you about to press the “post” button? Stop right there! One last check could save you from disaster! On…
ISCOM On Air: Digital communication professions
Ready to explore a universe in perpetual motion, where each new technology revolutionizes the way we communicate? Ready to discover the challenges, the opportunities…
Best practices for Company Pages on LinkedIn
A key social media for 91% of decision-makers and 81% of job seekers, LinkedIn represents THE most powerful professional network in France…
Innovation and creativity at the service of the AGPM Group
“Never forget to create and innovate, whatever the subject or field,” Anaïs Guthleben, AGPM Group Deputy Communications Director, rightly reminds us….
Employer brand: the truth comes out of the mouths of children, or not…
When it comes to recruitment, why not give voice to real future talents; namely the children? ☺ This is Onepoint’s good idea….
Social media, big update!
What has happened in the merciless world of social media in recent months? What new features does the connected world have in store for us? Yes,…
The 7 commandments for a successful social media strategy
Did you know that today, 94% of French people over the age of 13 use social media on a daily basis? A boon for brands. And yet, this…
Facebook Ads: tips and strategies to reach your target
With its global reach, precise targeting capabilities, and ability to drive meaningful engagement, Facebook Ads offers businesses of all...
Creativity: what methods to remain efficient?
Didn't the great Albert Einstein say “creativity is intelligence having fun”? 😜 Staying creative means staying inspired, being able to…