Social Media 2025: Trends to Follow to Stay on Top of Your Game Constantly evolving algorithms, increasingly segmented influence, new content formats, the resurgence of long text, the race for authenticity... The landscape of...
Employer branding: recruiting and hiring according to La Poste, Novo Nordisk and McDonald's In a context where the job market is more competitive than ever, employer branding is no longer limited to attracting talent...
"Proximity is a profession" proclaims the La Poste group 🚀 On the occasion of the launch of the new “La Poste Groupe” brand identity, the We Are COM team questioned Marie-Aude Dubanchet, Director…
The 5 major trends in Communication in 2018 Always on the lookout for good ideas, the We Are COM team was present at the 31st edition of the COM-ENT Grands Prix to investigate…
Top corporate campaigns for fall 2017 Change the laws, simplify the world and be forgiven in order to move forward. In this fall 2017, the brands did not resist calling on the…
Live video: fashion or groundswell? Take a series of technological innovations (such as smartphones), add advances in infrastructure (such as fiber optic or 4G), complete with a good…
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