Font: leave nothing to chance!

How to choose your fonts? What is the common point between (so to speak) all the textual contents present on the Internet? Whether they were written for SEO purposes, to present products attractively on a site, to inform Internet users about a topical subject… what connects them is their objective: to be read! While this may seem elementary, the issue is much more complex than one might think. Because in order to be read, your content must be readable, preferably by as many people as possible. Of course, grammar has its role to play, but it's the purely visual aspect that we're referring to here: your font. If you've never really paid attention to this "detail", this article is for you! A font, what is it? The font is, in a way, the "look" of the words that make up your text, their...

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